Güncel Gönderiler: Fakülteler
Toplam kayıt 10070, listelenen: 501-520
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Spatial Analysis of Suicide Mortality in Turkey for the period of 2002-2011
(Int Business Information Management Assoc-Ibima, 2015)In this study, we consider the suicide mortality in Turkey for the period of 2002-2011 by using both statistical and mapping analysis in order to reveal clustering of the suicide mortality in Turkey. We investigate the ... -
Residents' support for tourism in Cappadocia: Case of the hippies
(Medwell Journals, 2016)The people who were besotted with the hippie movement, a social movement that swept across the world in the late 60's, naturally interacted with the local people of Cappadocia where a secluded culture prevailed in those ... -
Satış Elemanının Dinleme Davranışının Satış Elemanına Duyulan Güven Üzerindeki Etkisi: Emlakçılık Sektörü Üzerine Bir Araştırma
(2013)Bu çalışmanın amacı satış elemanının dinleme davranışının satış elemanına güven üzerindeki etkisini ortaya koymaktır. İki bölümden oluşan araştırmanın ilk bölümünde konuya ilişkin literatür hakkında bilgi verilmiş ve ... -
Sosyal medya pazarlamasının otellerdeki kullanımının yararların yönelik yönetici algılarının belirlenmesi: Antalya örneği
(2014)Bu araştırmanın amacı , Antalya?daki dört ve beş yıldızlı otellerde ve tatil köylerinde genel müdürl ük ve departman müdürl üğü düzeyinde çalışan yöneticileri n sosyal medya pazarlamasının otel işletmelerinde kullanımının ... -
Stratejik Pazarlamada “Yerelselleşme” Anlayışı: Torku İşletmesi Örneği
(2017)Hem bilişim teknolojilerindeki gelişmeler hem de küreselleşme etkileri sonucunda pazarlama anlayışları değişen şirketlerin bazıları bir anda tüm dünyayı hedef pazar haline getirirken bazıları da tersine ulusal pazara ... -
Impacts of festivals and events on residents' well-being
(Pergamon-Elsevier Science LTD, 2016)This study investigated how residents' participation in local festivals may influence their subjective-well-being and their quality of life. Using data collected from local attendees of a film festival, this study examined ... -
The SWOT Analysis of Turkish Airlines Through Skytrax Quality Evaluations in the Global Brand Process
(Springer-Verlag Singapore Pte LTD, 2016)Skytrax is a foundation which collects consumer evaluations/questionnaires of airlines, airports, airport lounges, cabin services and caterings, and air cabin crew in order to consolidate evaluations and scores airlines ... -
Restoran Yöneticilerinin Fiziksel Kanıtların Kullanımına Yönelik Bakış Açılarının Belirlenmesi: Eskişehir Örneği
(2016)Bu çalışmanın amacı, turizm işletme belgeli yiyecek-içecek işletmelerinden biri olan restoranların yöneticilerinin, restoranı pazarlamada ve müşterilere hizmet sunmada fiziksel kanıtlara yönelik bakış açılarını belirlemektir. ... -
Luxury Consumption Tendency: Conceptualization, Scale Development and Validation
(Springer New York LLC, 2018)Luxury consumption is an appealing topic among researchers from the disciplines of psychology and marketing. Although past research on luxury consumption has provided a number of measurement tools to measure brand ... -
Improving Gender Equality in Higher Education in Turkey
(Springer, 2019)Women's representation in education-especially in higher education- is an important part of broader gender equity discussions. The gender imbalance in education is not a new issue; and Turkey is no exception. In fact, this ... -
The effects of exchange rate depreciations and appreciations on the tourism trade balance: the case of Spain
(University Alexandru Ioan Cuza, Centrul Studii Europene, 2019)Considering the high current account deficits worldwide and the growing importance of tourism to GDP in many countries, the impact of the exchange rate fluctuations on the tourism demand and on the current account of the ... -
Analyzing the Relationships among the Spatial Characteristics of Cultural Structure, Activities, And the Tourism Demand
(Int Business Information Management Assoc-Ibima, 2016)This paper presents the preliminary findings for a research project on the cultural assets and the number of tourist arrivals in Turkey. The primary aim of the study is to elicit the spatial cluster patterns of the two ... -
Local survivor vs. global brand: Behavioural intention and brand loyalty tales of fast food restaurants
(Inst Tourism, 2017)Standardization and service quality (SQ) are two important criterion for fast food restaurants (FFRs) and restaurant chains which are trying to survive in fierce competition. Both fast foot business (FFB) professionals and ... -
Evaluation of world countries in terms of tourism indicators through multivariate analysis method
(2014)Ülkelerin turizm göstergeleri bakımından karşılaştırılmasına yönelik yapılan çalışmalarda genellikle ülkelerin nüfus ve ekonomik büyüklüğü gibi önemli bir faktör göz ardı edilerek tek değişkene göre değerlendirme yapılmakta ... -
Testing the proposed "GuidePerf" scale for tourism: performances of tour guides in relation to various tour guiding diplomas
(Routledge Journals, Taylor & Francis LTD, 2018)The satisfaction perceived from the performance of tour guides (TGs) affects tour operators and other services in the tourism industry. As the tour guiding performance becomes more crucial in service quality and tourist ... -
Turizmin sosyo-kültürel boyutta ortaya çıkardığı etkilerin incelenmesi: Marmaris örneği
(2014)Turizmin gerçekleştiği bölgede ortaya çıkardığı sosyo-kültürel etkilerin bilinmesi, bunlardan olumlu olanlarının sürdürülebilmesi, olumsuz olanların ise en aza indirgenmesi açısından önemlidir. Bu bakış açısıyla hazırlanan ... -
Competitive positioning of winter tourism destinations: A comparative analysis of demand and supply sides perspectives-Cases from Turkey
(Elsevier Science BV, 2018)This study was conducted to determine the competitive positions of five winter tourism destinations in Turkey. The explanatory sequential mixed method was used in order to compare the views of both the supply and demand ... -
An exploratory study of resident perceptions toward the tourism industry in Cappadocia: a Social Exchange Theory approach
(Routledge Journals, Taylor & Francis LTD, 2017)This paper evaluates the perceptions of Cappadocia residents on the impacts of tourism development and resident attitudes toward tourism. Social Exchange Theory underpinned this study of the perceptions of Cappadocia's ... -
Sustainable urban tourism success factors and the economic performance of small tourism enterprises
(Routledge Journals, Taylor & Francis LTD, 2018)The aim of this study is to introduce the relationship between sustainable urban tourism success factors and the economic performance of small tourism enterprises (STEs). The related data was obtained from 330 STEs business ... -
Marketing to Children in Tourism Industry: Descriptive Analysis of Kid-Friendly Hotels' Practices in Turkey
(Emerald Group Publishing LTD, 2015)This chapter aims to determine the marketing practices of kid-friendly hotels in Turkey by utilizing descriptive analysis. A total of 77 kid-friendly hotels operating in Turkey were surveyed through the examination of their ...
