Konu "Gamification" için Turizm Fakültesi listeleme
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Marketing for New Tourism Perceived by East Asian E-Consumers
(Springer-Verlag Singapore Pte LTD, 2016)Rapid growth in the info-communication technologies for the last two decades has modified and sometimes reorganised the disciplines, and marketing is not the exception. Either new software such as applications or hardware ... -
New Toy of Marketing Communication in Tourism: Gamification
(Springer-Verlag Singapore Pte LTD, 2016)Digital technologies have become completely indispensable in our daily lives; therefore, there is an urge for demand on new technologies and services based on these technologies. The change in marketing trends is mainly ...