Başlık için Turizm İşletmeciliği Bölümü listeleme
Toplam kayıt 23, listelenen: 1-20
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Airports as shopfronts of tourism destinations: awarded brand Singapore Changi versus Surviving Istanbul Ataturk
(Springer, 2019)Industrial tourism which is depended on inclusive tours consists of several supplying sectors. Air transportation is one of the primary suppliers of industrial tourism not only because it provides one of the two main ... -
Analyzing the Relationships among the Spatial Characteristics of Cultural Structure, Activities, And the Tourism Demand
(Int Business Information Management Assoc-Ibima, 2016)This paper presents the preliminary findings for a research project on the cultural assets and the number of tourist arrivals in Turkey. The primary aim of the study is to elicit the spatial cluster patterns of the two ... -
Assessing the perceptions of ELT teachers on a gamification tool- A scale development
(GBRJ, 2019)Technology is being blended to language teaching especially in classroom atmosphere to increase students’ motivation and learning. For this purpose, numerous gamification tools have emerged to be integrated in classroom ... -
Competitive positioning of winter tourism destinations: A comparative analysis of demand and supply sides perspectives-Cases from Turkey
(Elsevier Science BV, 2018)This study was conducted to determine the competitive positions of five winter tourism destinations in Turkey. The explanatory sequential mixed method was used in order to compare the views of both the supply and demand ... -
Emotional labour in tourism industry: perceptions of Eskisehir City Hotels' employees
(GBRJ, 10/09/2019)There is an intense interaction between employees and consumers in tourism, which is predominantly a subject of service industries. Accordingly, attitudes and behaviours of tourism employees when serving consumers are more ... -
Evaluation of world countries in terms of tourism indicators through multivariate analysis method
(2014)Ülkelerin turizm göstergeleri bakımından karşılaştırılmasına yönelik yapılan çalışmalarda genellikle ülkelerin nüfus ve ekonomik büyüklüğü gibi önemli bir faktör göz ardı edilerek tek değişkene göre değerlendirme yapılmakta ... -
An exploratory study of resident perceptions toward the tourism industry in Cappadocia: a Social Exchange Theory approach
(Routledge Journals, Taylor & Francis LTD, 2017)This paper evaluates the perceptions of Cappadocia residents on the impacts of tourism development and resident attitudes toward tourism. Social Exchange Theory underpinned this study of the perceptions of Cappadocia's ... -
Ferzan Özpetek filmlerinde gösterge olarak yemek: Mine Vaganti/Serseri Mayınlar üzerine bir inceleme
(2020)Bu çalışmada, Ferzan Özpetek’in yönettiği Mine Vaganti(Serseri Mayınlar) filminde yemeğin simgesel ve mekânsal anlamları, Barthes’ın göstergebilim yaklaşımıyla incelenmektedir. Çalışmada, öncelikli olarak ... -
Local survivor vs. global brand: Behavioural intention and brand loyalty tales of fast food restaurants
(Inst Tourism, 2017)Standardization and service quality (SQ) are two important criterion for fast food restaurants (FFRs) and restaurant chains which are trying to survive in fierce competition. Both fast foot business (FFB) professionals and ... -
Luxury Consumption Tendency: Conceptualization, Scale Development and Validation
(Springer New York LLC, 2018)Luxury consumption is an appealing topic among researchers from the disciplines of psychology and marketing. Although past research on luxury consumption has provided a number of measurement tools to measure brand ... -
Marketing to Children in Tourism Industry: Descriptive Analysis of Kid-Friendly Hotels' Practices in Turkey
(Emerald Group Publishing LTD, 2015)This chapter aims to determine the marketing practices of kid-friendly hotels in Turkey by utilizing descriptive analysis. A total of 77 kid-friendly hotels operating in Turkey were surveyed through the examination of their ... -
A phenomenological approach of blogger's view on cultural distance
(Routledge Journals, Taylor & Francis LTD, 2018)This paper is intended to determine the influence of cultural distance on the international destination choices by tourists. We adopted a phenomenological approach and data were obtained from 17 bloggers with structured ... -
Postmodern Museum Visitor Experience as a Leisure Activity
(Springer International Publishing Ag, 2017)Relationship between museum and tourism has become an important research field. But research on determining the characteristics of the postmodern museum visitors has not reached a satisfactory level in the area of tourism ... -
Residents' support for tourism in Cappadocia: Case of the hippies
(Medwell Journals, 2016)The people who were besotted with the hippie movement, a social movement that swept across the world in the late 60's, naturally interacted with the local people of Cappadocia where a secluded culture prevailed in those ... -
Restoran Yöneticilerinin Fiziksel Kanıtların Kullanımına Yönelik Bakış Açılarının Belirlenmesi: Eskişehir Örneği
(2016)Bu çalışmanın amacı, turizm işletme belgeli yiyecek-içecek işletmelerinden biri olan restoranların yöneticilerinin, restoranı pazarlamada ve müşterilere hizmet sunmada fiziksel kanıtlara yönelik bakış açılarını belirlemektir. ... -
Satış Elemanının Dinleme Davranışının Satış Elemanına Duyulan Güven Üzerindeki Etkisi: Emlakçılık Sektörü Üzerine Bir Araştırma
(2013)Bu çalışmanın amacı satış elemanının dinleme davranışının satış elemanına güven üzerindeki etkisini ortaya koymaktır. İki bölümden oluşan araştırmanın ilk bölümünde konuya ilişkin literatür hakkında bilgi verilmiş ve ... -
Sosyal medya pazarlamasının otellerdeki kullanımının yararların yönelik yönetici algılarının belirlenmesi: Antalya örneği
(2014)Bu araştırmanın amacı , Antalya?daki dört ve beş yıldızlı otellerde ve tatil köylerinde genel müdürl ük ve departman müdürl üğü düzeyinde çalışan yöneticileri n sosyal medya pazarlamasının otel işletmelerinde kullanımının ... -
Stratejik Pazarlamada “Yerelselleşme” Anlayışı: Torku İşletmesi Örneği
(2017)Hem bilişim teknolojilerindeki gelişmeler hem de küreselleşme etkileri sonucunda pazarlama anlayışları değişen şirketlerin bazıları bir anda tüm dünyayı hedef pazar haline getirirken bazıları da tersine ulusal pazara ... -
A Study on Leisure Time and Recreation Perception of Recreation Leaders
(Amer Scientific Publishers, 2015)This study will research the reflections of the activities led by the recreation leaders on their lifestyles, who are one of the key factors of leisure time industry, and their serious leisure time tendencies. For this ... -
Sustainable urban tourism success factors and the economic performance of small tourism enterprises
(Routledge Journals, Taylor & Francis LTD, 2018)The aim of this study is to introduce the relationship between sustainable urban tourism success factors and the economic performance of small tourism enterprises (STEs). The related data was obtained from 330 STEs business ...
