Yazar "Kutlu, O." için listeleme
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A cross-cultural comparison of female nudity in print advertising
Kutlu, O.; Gündüz, G. Y. (Common Ground Research Networks, 2011)The use of erotic stimuli in print advertising has become almost commonplace in current advertising practices. Advertising communicates through verbal and non-verbal elements. In recent years, researchers have realized the ... -
Motivations for visiting heritage sites: The case of Eskisehir
Oyman, Mine; Yılmaz, Hakan; Kutlu, O. (2010)The role of motivation on behaviors of tourists and on their decision-making process has received much attention in the literature related to tourism. It has been suggested that the field of tourism would greatly benefit ... -
Skepticism toward health claims in food labeling: A turkish case
Oyman, Mine; Kutlu, O.; Yılmaz, H. (Common Ground Research Networks, 2010)This paper is based on a workshop which focused on the use of Movement Pattern Analysis to better understand decision-making as it pertains to the creative process. Based in the work of Warren Lamb, a student and colleague ...