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Skepticism Toward Health Claims In Advertisements: A Turkish Case
(Int Management Development Assoc-Imda, 2007)
In the process of integration to the European Union, Turkey re-regulates health claims in advertising and food labeling. This paper investigates skepticism of consumers towards health claims in advertisements. In this ...
Ranking of Eu Countries and Turkey in Terms of Sustainable Development Indicators: an Integrated Approach Using Entropy and Topsis Methods
(Melandrium, 2015)
The purpose of this study is to analyze the level of development of Turkey, which is in the process of full membership, against member countries of the European Union, and to rank countries in terms of sustainable development ...