| dc.contributor.author | Özata, F. Zeynep | |
| dc.contributor.editor | Vrontis, D | |
| dc.contributor.editor | Weber, Y | |
| dc.contributor.editor | Kaufmann, R | |
| dc.date.accessioned | 2019-10-22T16:59:33Z | |
| dc.date.available | 2019-10-22T16:59:33Z | |
| dc.date.issued | 2009 | |
| dc.identifier.isbn | 978-9963-634-76-7 | |
| dc.identifier.uri | https://hdl.handle.net/11421/21887 | |
| dc.description | 2nd Annual EuroMed Conference of the EuroMed-Academy-of-Business -- OCT 26-28, 2009 -- Univ Salerno, Salerno, ITALY | en_US |
| dc.description | WOS: 000286418100167 | en_US |
| dc.description.abstract | … | en_US |
| dc.description.sponsorship | EuroMed Acad Business | en_US |
| dc.language.iso | eng | en_US |
| dc.publisher | Euromed Management | en_US |
| dc.rights | info:eu-repo/semantics/closedAccess | en_US |
| dc.subject | Online Consumer Review | en_US |
| dc.subject | Word-Of-Mouth | en_US |
| dc.subject | Online Information Search | en_US |
| dc.subject | Consumer Confusion | en_US |
| dc.subject | Information Overload | en_US |
| dc.title | Confusion And/Or Empowerment: the Impact of Online Product Reviews and Recommendations on Consumer Decision Making | en_US |
| dc.type | conferenceObject | en_US |
| dc.relation.journal | Managerial and Entrepreneurial Developments in the Mediterranean Area | en_US |
| dc.contributor.department | Anadolu Üniversitesi, Porsuk Meslek Yüksekokulu | en_US |
| dc.identifier.startpage | 2044 | en_US |
| dc.identifier.endpage | 2045 | en_US |
| dc.relation.publicationcategory | Konferans Öğesi - Uluslararası - Kurum Öğretim Elemanı | en_US |
