Ara
Toplam kayıt 1, listelenen: 1-1
Analysis of Advertisement within a Dramatic Framework: A TV Commercial in Terms Absurd Dramaturgy
(İstanbul University, 2018)
This study was carried out with the thought that, as an interdisciplinary field, advertising is closely related to art as well as to various branches of science. The research is grounded on Stern's (1990) study of advertising ...